Posts by: Kinga Edwards

How to Craft the Perfect Email Marketing Campaign: A Step-by-Step Guide

Are you eager to craft the ultimate email marketing plan? If so, then this guide is for you! Whether you run an enterprise or manage a small business, emails can be a powerful tool in…

Elements You Should Add To Each Newsletter

In the crowded space of your audience’s inbox, a captivating newsletter can stand out like a beacon. Done well, newsletters help build a relationship between your brand and its audience. They convey value, inspire action,…

How to Become an Email Marketing Consultant in 2024

Becoming an email marketing consultant in 2024 means navigating a field that’s both age-old and continually in flux, offering vast opportunities for those ready to dive in. This guide walks you through the steps to…

Who is an Email Marketing Consultant (And, Do You Need One?)

Integrated with tradition and innovation, email marketing is a cornerstone of digital marketing. This strategy, far from being antiquated, has evolved into a vital tool for businesses navigating the digital landscape. It’s not just about…

Email Marketing Ideas: What to Send in Newsletters

When it comes to email marketing, the sky’s the limit! You can send just about anything in a newsletter. However, not everything will resonate with your subscribers. In this blog post, we will discuss some…

How can email marketing fuel your overall inbound strategy? Best practices

Email marketing can be a powerful tool for your business, but it’s important to use it in the right way. In this post, we’ll discuss some tips on how to make email marketing work for…

Benefits of Email Marketing: Brief Overview

When it comes to marketing your business, there are a lot of different options to choose from. One of the most effective and efficient ways to market your business is through email marketing. Email marketing…

Paid Newsletter: How to Make, Send and Deliver Effective Newsletters

When paid newsletter is done right, it can be very effective. It’s also a great way to generate revenue for your business. But there are many paid newsletter mistakes that can cause subscribers to unsubscribe…

What is a Newsletter: All You Need to Know

What is a newsletter? Well, what are newsletters? They are what you sign up for when you want to get updates from your favorite companies. You may have signed up for one before and didn’t…

6 Email Marketing KPIs That Help You Build a Stronger Strategy

Email marketing is the most cost-effective and efficient way to build brand awareness, increase email subscribers, and generate leads. But email marketing can be tricky. There are a lot of things that go into an…

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